UK consumers spent £395 million on Easter eggs and confectionery during Easter 2018, up 5% on 2017 and it is anticipated that spend in 2019 will be even higher. Such spending equates to the equivalent of over 1,700 average priced UK homes. By property type, this would buy over 2,000 average priced terraced properties, compared to just 1,100 detached homes. The UK is the fourth highest consumer of chocolate in the world. Mintel estimates 1 in 6 UK adults consumes chocolate every single day, the average person consuming approximately 9.5kg of chocolate per year. That’s a lot of eggs!
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